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Professional training, built for the screen

Stop justifyingyour price.Defend your value.

For sales leaders and the teams they run. Value Drive is not a negotiation course: it teaches your people to sell the value first, so the price stops being the conversation.

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parts
4parts
films
35films
minutes
84minutes
exercises
23exercises
01The method

Value Drive, in four parts.

The course follows the real order of a deal. A short film, an exercise on your own offer, then a coach that reads back what you wrote. Online, at your own pace.

    • Five ways to quantify
    • The four decision drivers
    • Your value proposition, written
    • Pull instead of push
    • Summarise, ask, let the silence work
    • The two decision systems
    • Question with CARE
    • Pitch with SIMAC
    • A full case, with the numbers
    • Prefaces that defuse
    • The objection radar
    • The commitment ladder
Sell the value first.Negotiate the price second.If at all.
The sentence the whole module rests on.
02Access

How you get into Value Drive.

Seats open one at a time, and every request is read. Here is exactly what happens between your request and your first video.

  1. You request access

    The form below, four fields. Tell us who you are and what you sell: that is what lets us judge whether the course will genuinely serve you.

  2. We read your request

    A real person reads it, nothing is automatic. Allow one to two business days. You keep a tracking link that tells you where your request stands, at any time.

  3. Your access opens

    As soon as the request is accepted, your tracking link becomes your way in: it opens the course in your name, with no password to remember. It stays valid, so keep it.

Nothing is paid at this stage, and no card details are asked for: Value Drive is opening its first seats to a small group.

Change the conversation.

Value Drive is opening its first seats. Tell us who you are, and we will open the course for you.

Your details are only used to handle your access request. They are never sold, and never used for cold outreach.

What happens to what you tell us
  • Your details are used only to handle your request and open your access. They are never sold, never passed to a third party, and never used for cold outreach.
  • If your access is opened, your exercise answers and your progress are recorded and tied to your name, so we can give you a personalised analysis. They stay for our internal use only.
  • The course content is opened to you personally: it may not be shared, redistributed or reproduced, and your access link is issued in your name.

You can ask at any time for your request and your answers to be deleted; they are erased together.