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Sales for Non-Sales · Online course

A customer shares something important with you. What do you do with it?

You deal with customers, but you are not in sales. Over four parts, learn to listen before you speak, ask the right questions, handle an objection without getting defensive and pass the information on to the right person.

4.93/5 customer satisfaction · 30 years in the sales field · more than 150 B2B companies

Screenshot of the "Your value statement" exercise: three filled fields and the value statement assembling itself below.

Sales for Non-Sales · €395

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What the course gives you

Hear the customer better, without changing jobs.

  1. Hear

    Hear what the customer is really buying

    You spot the four questions that guide their decision and learn to listen before you speak.

  2. Dig deeper

    Ask the right question, without selling

    The CARE method gives you questions that get the customer thinking, without steering them towards an offer.

  3. Pass on

    Pass it on to the right person, at the right time

    You note the facts and pass them quickly to the salesperson, so that what you hear benefits the company.

Inside the course

Here is what you will do.

  1. You watch a short video

    Each capsule opens with a video in English, subtitled in your language.

    Screenshot of the Sales for Non-Sales app: a capsule video paused on the "Dig" step, with English subtitles.
  2. You work on your own situation

    For example, you write your value statement: it builds up on screen from what you enter.

    Screenshot of the "Your value statement" exercise: three filled fields and the value statement assembling itself below.
  3. You get immediate feedback

    Every answer is corrected on the spot and explained: here, what the customer's words reveal.

    Screenshot of the sales-ear exercise: the right answer is ticked, with a "Correct answer" message and an explanation of what the customer's words reveal.
  4. You leave with your preparation sheet

    At the end of the course, you have your meeting preparation sheet and your signal log as PDFs.

    The two PDF pages: a filled-in customer meeting preparation sheet, and the signal log with a blank template to print.

Who it is for

For project managers, pre-sales and support staff, technicians and consultants who deal with customers.

Pricing

A clear price, per person.

Personal access for 6 months, online card payment, invoice issued automatically. Launch price until 31 December 2026.

  • 1 to 4 licences

    €395

    per person, excl. VAT

    then €500 after 31 December 2026

    Buy
  • 5 to 9 licences

    €320

    per person, excl. VAT

    then €420 after 31 December 2026

    Buy

Included in every licence

  • The 4 parts and their 17 videos
  • The 12 corrected exercises, 9 of them reviewed by the coach
  • The notebook and the preparation sheet as PDFs
  • 6 months of access

10 licences or more? We prepare a quote. Request a quote

Prices exclude VAT, which is added at checkout. Online purchases are for companies only.

The brochure

All the details, in one PDF.

The full programme, the terms for companies and the prices, in a few pages: a document you can pass on to your manager or HR.

Frequently asked questions

Before you buy.

How much time should I set aside?

About an hour per part, four hours in total. You go at your own pace throughout your 6 months of access.

What language is the course in?

The videos are in English, with subtitles in the site's six languages. The interface and exercises appear in the language you choose.

What does the coach do?

After 9 of the 12 exercises, a coach reads what you have written and replies with your situation in mind. It does not do the work for you, and it says when it is unsure. The other exercises are corrected immediately, with an explanation of each answer.

Can we buy licences for a team?

Yes. You can order 1 to 9 licences online, with a lower price from 5 licences. For 10 licences or more, we prepare a quote.

Ready to listen to your customers better?

A short course, exercises applied to your own situation and a coach that replies to you. Access opens as soon as you pay.

Sales for Non-Sales · €395 per person, excl. VAT · launch price until 31 December 2026 · 6-month access

A question before you buy? Write to us

Or write directly to contact@valorizeup.com